Vacancies at East African Breweries PLC May 2026

Key Account Manager

East African Breweries PLC

Arusha

Purpose of Role

The Key Accounts Manager is responsible to manage the delivery of NSV, HLS and EUs for all the take home business channels, Supermarkets & Convenient Stores, Petro -marts, Duty Free, Hotels, Clubs & style bars, and to manage the development and execution of Key Accounts’ Business plans (JUCPs), to achieve mutually defined objectives, profits/NSV and brand growth targets. The role holder will also drive the development of KA on Trade Channel

Top Accountabilities

PLANNING

Developing Business Plans with Key Accounts/ with KPIs increasing our RTM value chain and working to drive both volume “Push and “Pull” within both Supermarkets & Consumers.

To define and deliver stretching Off Trade business plans and the strategy for their implementation around a total alcohol, one portfolio approach·

Identify emerging off trade trends and insights and develop activity plans for Key Accounts level and innovatively implement at retail.

Develop CDOS plans and activities matching brands with opportunities (one portfolio beer & spirits

Ensure compliance with safety requirements at the work environment

ON TRADE

Building positive relationships with TLA & RLA customers partners and working with customers to develop and implement activities against growth drivers in the Reserve strategy.

Driving the highest standards of execution for the brand(s) in the trade.

Ensuring excellence in the execution commercial, and activations.

Management and implementation of sales drivers namely Quality, Visibility, Distribution, Promotion, Pricing, Persuasion and PR (QDVP4) in outlets both on and off trade.